Summary — the short answer
REF. SEO
What it is
- Technical SEO, content strategy, and link building, aimed at organic search visibility and traffic.
Where we start
- A free audit of your current site, before any recommendation or contract.
Best for
- Businesses with a website that isn’t showing up for the terms their customers are searching.
Typical timeline
- A free audit of your current site, before any recommendation or contract.

Free SEO audit, no obligation
Technical & content SEO
Transparent monthly reporting
No black-hat tactics
What SEO services include
Search rankings are the output of technical health, content quality, and authority in that order. We work on all three, starting with whatever is actually holding you back.
Most sites don’t need more content before they need their technical foundation fixed broken indexing, slow load times, and thin or duplicate pages will cap your rankings no matter how much content sits on top. We diagnose before we prescribe.
Built for AI answer engines too
Search increasingly includes AI-generated answers pulled from well-structured, directly-answering content. The same fundamentals clear structure, real expertise, and answering the actual question serve both traditional rankings and AI visibility.
What’s included
Every SEO engagement starts with the free audit below, so you know exactly what you’re paying to fix.
Technical SEO
- Crawlability, indexing, site speed, mobile usability, and structured data.
Keyword & content strategy
- Mapping the terms your customers actually search, and the content gaps against competitors.
On-page optimization
- Titles, meta descriptions, headings, and internal linking, done properly across every page.
Content production
- New pages and blog content built to rank and to actually answer the query.
Link building
- Earned links from relevant, legitimate sources never purchased or spammed.
Reporting & iteration
- Monthly reporting on rankings, traffic, and what’s being worked on next.
Free SEO audit
Get a free audit of your current site
Before you spend a dollar with us, we’ll run a full audit of your site’s technical health, content gaps, and ranking opportunities at no cost and with no obligation to sign anything.
- Technical crawl covering indexing, speed, and mobile issues
- Keyword gap analysis against your top 3 competitors
- A prioritized list of the fixes with the biggest expected impact
How we work
The same sequence every time, so you always know what happens next.
Audit
- The free technical and content audit that kicks off every engagement.
Strategy
- A prioritized roadmap based on what the audit actually found, not a generic checklist.
Execution
- Technical fixes, content production, and link building, worked in priority order.
Reporting
- Monthly reporting on rankings, traffic, and what moved.
Iteration
- Ongoing adjustment as search results and your competitors change.
What it costs
Real ranges, not a placeholder. Final scope is confirmed after a short discovery call.
Phases
What happens
Deliverable
Technical SEO fix
One-time audit remediation
$3k–$8k
Ongoing SEO program
Monthly content, links, technical maintenance
$2.5k–$8k / mo
Content-only program
Blog and page content, no technical scope
$1.5k–$4k / mo
FAQs
Direct answers, written for people evaluating whether this is the right service and the right team.
A technical crawl of your site, a review of your current rankings and keyword gaps against competitors, and a prioritized list of what to fix first. No commitment required to get it.
Technical fixes can show movement within weeks. Content and authority building compound over 6–12 months. Anyone promising overnight top rankings isn’t being straight with you.
No. We build links through outreach and content worth linking to. Purchased links violate search engine guidelines and put your site at risk.
The same fundamentals clear structure, real expertise, direct answers help with both traditional rankings and AI-generated answers, which increasingly pull from well-structured content.
Some sites just need the technical fixes from the audit and can maintain rankings from there. Others need an ongoing program. We’ll tell you honestly which one you are.

Next step
Start with the free audit.
No commitment, no sales pressure just a clear look at what’s currently holding your rankings back.
Phone
+1 (242) 299-8860Address
1600 McConnor Parkway,
Suite 125, Schaumburg, IL 60173