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Category: Product Incubation

The Long Tail Of Good Companies

The Long Tail of Good Companies: Unleashing Profits through Niche Marketing The long tail is a business strategy that focuses on selling low volumes of hard-to-find items to many customers. This approach, coined by Chris Anderson in 2004, suggests that the collective market share of niche products can rival or exceed that of popular bestsellers.… Continue reading The Long Tail Of Good Companies

When Should You Begin Looking For Funding?

Seeking funding for your startup is a crucial step toward business growth and success. Whether you require capital to launch your business or support its expansion, securing the proper funding can provide the necessary resources to fuel your growth. This article will explore when it’s appropriate to start looking for funding and discuss various funding… Continue reading When Should You Begin Looking For Funding?

Do You Have A Testing Process?

How Does Software Testing Work? Software Testing checks that software or application does what it is supposed to do. The advantages of testing include avoiding defects, reducing development costs, and improving the performance of your software. Why is Software Testing Necessary? Software testing is an essential aspect of the software development life process. It involves… Continue reading Do You Have A Testing Process?

Your Best Friends To Help Scale Up Your Agency

Scaling up your agency is an exciting and challenging journey. To succeed, you need the right support system in place. Here are five best friends that can help you scale up your agency and achieve your goals. Your Clients: Client Relationships Are the Heart of your Business. Your clients are your most important asset. Building… Continue reading Your Best Friends To Help Scale Up Your Agency

Usually, Pain Points While Scaling A Small Digital Agency

Scalability is an exciting topic when it comes to agencies. Every agency owner wants to work with the biggest clients, build the most prominent team, win the most significant awards, and land the biggest procurement deals. Unfortunately, the path to sustainable growth is lined with potential pitfalls that threaten your ability to scale and your… Continue reading Usually, Pain Points While Scaling A Small Digital Agency

How To Scale Your Agency In The New VUCA World

Most industry leaders understand that the VUCA (Volatile, Uncertain, Complex, and Ambiguous) environment is here to stay and has far-reaching implications across three dimensions: people, process, and technology. In such an environment, digital transformation is an inevitable organizational imperative, so much so that technology strategy has become ‘The Strategy’ for enterprises. Even on the ground,… Continue reading How To Scale Your Agency In The New VUCA World

The Power of Having A Team Vs. Doing It On Your Own

If you’ve ever occurred on a team project, you know it can be rewarding and frustrating. That’s why most of us find that the key to successful team collaboration is finding the right balance between individual effort and teamwork. Working as a group can be very beneficial. For instance, if you’re working on a single… Continue reading The Power of Having A Team Vs. Doing It On Your Own

Connecting With Industry Experts

Networking has always been essential to structuring your business and building your credibility in your industry. With the offensive of social media platforms like YouTube, Facebook, and LinkedIn, industry experts can build solid followings and provide insight to those they influence. If you’re looking for experts in your industry, here is something worth a read.… Continue reading Connecting With Industry Experts

Top 5 Product Definition Tools

Staying ahead in a competitive market can take time and effort, especially if you enter a saturated market. Offering optimized & innovative products can help gain a competitive advantage. Then, investing in improving and making product definition processes more effective can help. These days, a wide range of tools can help you save money, work… Continue reading Top 5 Product Definition Tools

When To Look For Funding

It knows when you should start looking for funding. Scaling your business is one of the most challenging decisions you will face. While not every company goes through this process, most will, at some point, need to bring investors on board. Most successful businesses don’t live in the moment. They are forever crunching the numbers… Continue reading When To Look For Funding