Case Overview
Hemp CBD Wellness is a boutique CBD wellness brand founded by Olga Ochisor and Avi Thakar, dedicated to empowering individuals through high-quality, transparent, and thoughtfully curated full-plant formulations. Their mission is grounded in education and trust, guiding customers through informed wellness choices with clarity and care.
Involvement
- Brand Story & Website Strategy
- Web design
- Health & Wellness / CBD Education
- WordPress + Responsive Design
The Brief
Their vision needed a digital home that felt as calm and confident as their philosophy: “We rise by lifting others.” The site had to build trust through educational content, accessible product information, and transparency about sourcing and third-party testing.
Our Approach
We carefully structured the site to prioritize gentle guidance and informed choice. Key components include:
- A welcoming tone centered around their values and botanical respect.
- Educational navigation with CBD 101, FAQ, and Blog to demystify cannabinoid science.
- Clear presentation of product categories- by purpose, method, and brand- for intuitive browsing.
- Emphasis on transparency using Certificates of Analysis and third-party lab verification.
We carefully structured the site to prioritize gentle guidance and informed choice. Key components include:
Tools Used
WordPress
Responsive design tailored for both desktop and mobile users The Results
The website now acts as a sanctuary of trust and clarity in a crowded CBD space. Visitors can calmly navigate products, feel confident in their choices thanks to lab-tested transparency, and engage with educational resources- all within a design that mirrors Hemp CBD Wellness’s values.
Service Provided
- Brand-driven UX and site architecture
- Education-focused content planning
- Responsive design implementation on WordPress